Areas of Expertise
55 stories by Mark Keast
Two Companies Drop McGregor After Ireland Court Decision
Last week’s jury decision in an Ireland civil court that Conor McGregor was liable for a sexual assault of a woman in a hotel room in December 2018 is starting to impact the fighter on the marketing and endorsement front. Two companies...
MLB Players Association Drops Lawsuit Against FanDuel, Announces New Licensing Deal
MLB Players Inc., a commercial affiliate of the Major League Baseball Players Association, announced that its reached a licensing agreement with FanDuel Sportsbook, dropping a lawsuit launched against the sportsbook in September. MLB Players Inc. is responsible for managing all commercial activities...
Where Does Conor McGregor Go From Here?
It’s not good when one of the main voices of UFC, and the world’s biggest podcaster according to Spotify, Joe Rogan, calls you out. But that’s just what happened Thursday on The Joe Rogan Experience, when Rogan, talking to actor Josh Brolin,...
Trader Talk: F1 Constructors’ Championship Odds Shift as Verstappen Takes Drivers’ Championship
Perhaps it wasn’t as dramatic, but Dutch driver Max Verstappen still got the job done, winning his 4th consecutive Formula 1 driver championship title by finishing 5th at the Las Vegas Grand Prix last night. With that now out of the way,...
Industry Weighs In on Canadian National Sports Betting Ad Bill
A new national advertising bill for the gaming industry in Canada is generating no shortage of industry reaction. Bill S-269, sponsored by Canadian Senator Marty Deacon, calls for the Minister of Heritage Pascal St-Onge to develop new national standards on sports betting...
Trader Talk: Verstappen Eyes 4th Consecutive Drivers’ Title at Las Vegas Grand Prix
Former F1 driver Mika Hakkinen is looking for a three-team Battle Royale along the streets of Sin City this weekend during the Las Vegas Grand Prix, scheduled for Saturday at 10 p.m. local time. For Europeans who love car racing, and who...
Trader Talk: Record Betting Numbers for Tyson-Paul
It was difficult to watch, for sure, but the Mike Tyson-Jake Paul fight on Friday night drew record betting numbers. Paul, 27, defeated the 58-year-old Tyson in an eight-round unanimous decision, broadcast on Netflix, with Tyson reportedly taking home $20 million for...
Trader Talk: Jones in the Driver Seat for UFC 309
Now that the Mike Tyson-Jake Paul fight is in the books – a big disappointment for those who thought a 58-year-old man could somehow rise against the odds and put up a decent resistance against someone 30 years younger, despite the fact...
Trader Talk: Bulk of the Money on 58-Year-Old Tyson for Friday’s Fight
There's currently a lot of betting buzz around Friday’s Mike Tyson-Jake Paul heavyweight fight, with the 58-year-old Tyson seeing the bulk of the backing. The fight is controversial, to say the least. Tyson hasn’t had a sanctioned fight since 2005 and, the...
PointsBet Canada CEO Weighs in on Canadian Market After Bullish Q2 Results
These are bullish times for PointsBet Canada, led by the just-released FYQ2 2024 financial results that showed a year-over-year sports betting handle increase of 57% or just under CAD$63.5 million. Net Win Increases In the first quarter of the Australian fiscal year...